Experience

• Senior Marketing Artist at Baobab Studios

  Austin, US

  April 2023 - Present

  I am a marketing artist working across various internal projects such as games, cartoons, or comics; creating exciting promotional art content and helping support social media campaigns. While also sometimes supporting development teams with content creation for their games or properties.

  My responsibilities include:
  
  - Asset creation for marketing and social media campaigns.
  
  - Helping with A/B testing content such as game icons and ads.
  
  - Branding and Identity
  
  - Logo Design
  
  - Graphic Design and Layout

• Art Director at Concept Art House

  Austin

  June 2022 - April 2023

  I was an Art Director leading exciting projects for Web3 and blockchain technology!

  My responsibilities included:
  
  - Work directly with Clients and Partners to scope out projects and help them bring their visions to life.
  
  - Manage internal art production teams and external vendors to ensure the right talent to projects.
  
  - Provide guidance for Partners about the immerging trends in the web3 industry and their fit within this exciting landscape.
  
  - Mentor Artists and Designers to guide and grow their careers and help them reach their full potential.
  
  - Develop project pipelines and explore upcoming software and tech for use in Web3.
  
  - Oversee the generative process of NFT Art Projects.

• Outsource Manager at Zynga

  Austin

  September 2020 - May 2022

  I was an Outsource Manager working with multiple external vendors to help create exciting content for our Games.

  My responsibilities include:
  
  - Onboard new Vendors and Artists.
  
  - Create Test Material and ramp up new Vendors.
  
  - Create Specs, Templates, and Styleguides to assist the external artists.
  
  - Oversee the creation of 2D and 3D content and provide feedback and guidance.

• Senior UX Designer at Zynga

  Austin, United States of America

  July 2019 - April 2021

  I worked on the Poker team to help update the current UX framework from NGUI to UGUI with a AAA workflow.

  My daily responsibilities included working directly in Unity to build the interface scenes and prefabs including any required animation states and updating any art assets as needed. Along with working closely with Engineers to make sure that implementation goes smoothly.

• Senior Concept Artist at Zynga

  San Francisco, United States of America

  December 2017 - July 2019

  I led a team of concept artist to develop an ambitious unannounced mobile game.

  On top of creating Concept Art, 3D models, and Visual Development; my daily responsibilities included creating and optimizing the concept development pipeline, overseeing outsourced art assets, and making sure our internal and external art teams are properly equipped to function at peak performance with accurate spec templates and support materials while mentoring newly on-boarded artists.
  
  Additionally I work closely with the developers and technical artist to guarantee a very high level of visual fidelity while maintaining optimum performance across a wide range of mobile platforms.

• Senior Concept Artist - Special Projects Group at Apple

  Cupertino, United States of America

  June 2015 - May 2017

  I was in Special Project Groups working cross functionally helping multiple teams create over 50 projects and prototypes often under very tight deadlines and restrictions.

  Some of my responsibilities involved:
  
  - Working closely with Producers, Engineers, & Developers to help with visual development for video, software, and hardware by creating concept art & illustrations of personal electronics, characters, props, vehicles, environments, and UI implementation
  
  - Storyboarding, keyframing, and creating animatics for animation and live action video footage to help teams explore both physical and digital user experiences of hardware and software
  
  - Modeling and texturing 3D models and UI assets and implementing them in game engines to build immersive and compelling experience prototypes

• Lead Artist at Metaio

  San Francisco, United States of America

  February 2014 - June 2015

  I was Lead Artist and Interaction Designer working in collaboration with LEGO and Intel to create an Augmented Reality Game utilizing Metaio’s proprietary software and Intel’s REALsense camera.

  My responsibilities involved working closely with LEGO designers, Metaio Developers, and Intel Engineers creating Concept Art, 3D models, and textures of in game assets such as characters, vehicles, props, obstacles, and environments. Additionally, I storyboarded game loops and menu flows along with generating all in-game UI assets and Menus.

  In addition to developing LEGO Portal Racers, I created augmented reality apps working directly with the clients, UI artists, and developers to create pitch material, concept art, storyboards, and UI assets to develop and implement robust user experiences while also helping create 3D models and textures for prototype demos utilizing internally developed proprietary augmented reality technology and software.

• Senior Concept Artist at Visionaries 777

  Hong Kong, Hong Kong

  October 2011 - May 2015

  My responsibilities were to work with clients and developers to prototype interactive experiences through concept art, storyboarding, and creating final 2D and 3D assets to be implemented into various AR / VR apps, games, and experiences.

  Clients included:
  
  LEGO, Volar, Qualcomm, Clockenflap, Le French May, Valerie Collective, Kavinsky, and Naoma

• Senior Concept Artist at LEGO

  Los Angeles, United States of America

  January 2013 - March 2015

  Project: LEGO Fusion 2013-2014
  
  The LEGO Fusion line was a series of award-winning augmented reality games that mixed physical and digital play and was developed by LEGO in collaboration with Visionaries 777 and Qualcomm.
  
  My responsibilities included creating concept art and pitch material in addition to working directly with the developers and toy designers to design game loops and play features.

  Projects: LEGO ELVES 2013-2015
  
  My role on LEGO Elves involved working directly with the Art-Director and Producer to create concept art, key visuals, and graphic design along with writing and storyboarding to effectively pitch, focus test, and launch a new line of constructible toys.
  
  In two years we successfully launched a top selling toy line for the girls market with 10 new LEGO sets, a two-part animated special for the Disney Channel, along with generating a ton of in-store and online marketing materials and TV commercials.
  
  With the success of the first years line, we were asked to follow up with a second year consisting of an additional 10 LEGO sets.

• Concept Designer at LEGO

  Billund, Denmark

  September 2009 - June 2012

  Project: Future Lab 2009-2010
  
  Future Lab was a team exploring products and experiences with an emphasis on future technology. I got a chance to explore and experiment with early augmented reality technology to prototype and develop possible product opportunities.

  Project: LEGO Games 2010-2012
  
  LEGO Games was a product line of constructible board games that was initially developed within Future Lab but after launching to critical acclaim including multiple Game of the Year awards, was spun off into its own team. My role on the team was to wear many hats to create and develop board games including acting as a product and interaction designer by designing the physical sets, creating the game and rule structure but also to act as concept artist by storyboarding and creating concept art for internal pitches and Kids test, along with commercials and other marketing content.
  
  My primary task was to develop the LEGO Heroica board game line which was a fantasy roleplaying IP consisting of 6 individual board game sets, a card game, and an animated comic. Although I also helped develop many more projects including those involved with franchises beloved the world over including Star Wars, Harry Potter, The Hobbit, Lord of the Rings, and Phineas and Ferb.